Wednesday, 22 October 2008

The Bidwriters Guide to the Galaxy






So here we are, on what could be a long journey....

We're bid writing consultants and trainers based here, at the Fabriam Centre in North Tyneside, England, quite close to Newcastle-upon-Tyne. We also get involved with some interesting people who need help with strategy development, mentoring (both bid writing and more general mentoring), project management and public sector support (business case development, evaluation, monitoring and so on). It's an interesting life and never dull, unlike the weather...


As the blog develops, we'll create some stirring stuff on all sorts of subjects, and even introduce some of our partners, and maybe even a few clients, if they're not too shy and ashamed to be associated with us.


As a starter, we often come across bid writers who fail to answer the question 'why should we win this bid or proposal?' This is all to do with theme development - these are the things that make you different and better than the rest. They are the reasons why you win. Often it's your people, their capabilities or their relationships with the customer. If you cannot tell the story in an engaging way, so the client 'gets' why you're special, you won't win.


Have you had problems like this? Let us know.


Cheers for now.


D.






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